On the surface, this communication challenge may seem insurmountable. Fake news, toxic social media misinformation, and eroding trust in institutions like government and media appear to be a recipe for a communication disaster.However, corporate communicators have more influence to address the vaccination issue than they may realize. Employees depend on employers for healthcare, as well […]
The shift from a large, in-person gathering to a completely online, digital experience requires problem-solving facilitators. Here are some facts. For brands that once opted for in-person, intimate experiences at events, in an all-digital environment their earned media value could dip and become a fraction of what it once was. Success will be in how […]
There at lfew things that make this crisis very different from previous ones. 1. The first is that, unlike the 2008-2009 financial crisis, the coronavirus will force the return of big government. 2. The second is that the coronavirus provides one more demonstration of the mystique of borders, and will help reassert the role of […]